get some™
get some™
VIDEO
as associate creative director for puma’s running business, one of my tasks was to create in-store videos that would instantly capture and retain customer interest in a retail environment and to highlight new product while educating customers about innovation features. with this video, we wanted to focus on the cushioning and stability features in puma’s proprietary sole technology, lqdcell.
Creative Director: Rhinnan Kith Art Direction and Motion Design: Justin Harder